CMO Departs Snyder’s-Lance Amid Reorganization


By Chris Roush, NC BIZ News

The chief marketing officer at snack maker Snyder’s-Lance Inc. has left the company amid a reorganization at the company, according to a filing Friday with the Securities and Exchange Commission.

Rodrigo F. Troni Pena was also a senior vice president at the company. His last day at the company was Aug. 2. He received $670,414 in total compensation in 2016, according to the company’s proxy statement.

The move comes one month after the company named Brian Driscoll, the former head of Diamond Foods, its president and chief executive officer.

“Mr. Troni’s contributions to the company’s marketing initiatives are greatly appreciated, and the company wishes him success in his future endeavors,” the company said in the filing.

The company’s sales in the first quarter rose 18.7 percent. Excluding the Diamond Foods acquisition, sales rose 3.3 percent.

Troni had been with the company since December 2013. Before joining the Charlotte-based company, Troni served as senior vice president, Birds Eye at Pinnacle Foods from May 2010 to November 2013

He was also chief marketing officer of Sabra Dipping Co. from November 2007 to April 2010 and director of international business development and a number of senior roles at Cadbury Schweppes PLC from 1992 to 2007.

In addition to Snyder’s and Lance, the company’s brands include Kettle, Cape Code, Emerald and Pop Secret.

Snyder’s-Lance shares rose 8 cents to $34.66 on Friday.

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